Customer Service & Customer Loyalty
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Businesses have the potential to thrive based on good customer service. A friendly smile and hello is very important. Try to assist your customers in a professional manner so they will feel comfortable when asking questions or needing your help again. Many security guard companies think that price is the reason that many customers leave, but it is not. In all actuality, customers leave because of poor customer service. Customer service is very crucial for a successful business.
Good customer service spills over into Customer Loyalty. With so much competition in the security industry, customer loyalty is just as important. If your customers feel "Wowed" and respected, they tend to stay your customers for a long time. If a customer is upset, be prepared to help them. Stay involved until their issue is resolved. Follow up with your customer, this will show them that you do appreciate their business, and it helps to build customer loyalty and credibility for your organization.